Daniel W

GTM Engineer @ Unframe

Torontogtme · universe-v1
Unframeex-Shakudoex-Litmus

About

GTM Operations professional specializing in building GTM infrastructure from the ground up. I work with early-stage companies to design and implement the systems, processes, and data foundations that take them from scrappy to scalable - covering CRM architecture, outbound automation, lead enrichment pipelines, and revenue reporting. What sets me apart is I’ve been in the field. I know what it’s like to carry a number, which means the systems I build are designed around how reps actually work - not how ops teams think they work. That translates to higher adoption, cleaner data, and less friction at every stage of the funnel.

Company history

  1. ShakudoBusiness Operations Manager2024 – 2025 · 1y
  2. LitmusRevops Manager & GTM EngineerRevOps2025 – 2026-06 · 1y 5mo
  3. dentsu internationalAnalytics Manager2021-01 – 2022-01 · 1y
  4. Smart Employee Benefits IncInside Sales Representative2015-05 – 2018-08 · 3y 3mo
  5. Humi by Employment HeroSales Operations Lead2022-02 – 2024-02 · 2y
  6. dentsu internationalData Scientist I2018-09 – 2021-01 · 2y 4mo
  7. UnframeGTM Engineer2026-06 – present · 2 mo

Skills

enrichment pipelineautomationSales Strategy DevelopmentSMBOperational SystemsSales EffectivenessSolution SellingSales OperationsFinanceCloud InfrastructureSales ProcessesAmazon S3Data EngineeringCloud ComputingClient RelationsClient ServicesSoftware IndustryJavaScriptAmazon Relational Database Service (RDS)Presentation SkillsPlatform as a Service (PAAS)Node.js

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