Vitaliy Yushvaev

About

Revenue Operations and Salesforce professional focused on designing scalable CRM architectures that actually drive business outcomes, not just system complexity. I specialize in building and optimizing Salesforce ecosystems across Sales Cloud, Service Cloud, CPQ and Agentforce, with a strong emphasis on automation, integrations, and end-to-end process design.In my current role, I lead initiatives around flow architecture, data integrity, and system optimization—most notably consolidating automation across 10+ custom objects to eliminate redundancy and improve maintainability. I’ve implemented solutions that reduced manual workload for sales teams by 30%, while supporting high-priority cross-functional requests in fast-paced environments. Previously, I’ve worked across consulting and in-house RevOps roles, where I:* Designed and implemented scalable Salesforce solutions, including complex automation frameworks and third-party integrations* Led CRM instance mergers post-acquisition, aligning data models, pipelines, and reporting structures* Built executive-level dashboards and reporting systems to support strategic decision-making* Acted as a strategic partner to leadership, translating business needs into technical solutionsMy approach sits at the intersection of RevOps strategy and technical execution—bridging gaps between sales, marketing, and customer success through clean architecture and efficient processes.I’m 4x Salesforce certified (Administrator, Sales Cloud, Service Cloud, Business Analyst) and bring a strong foundation in GTM strategy, pipeline design, and system scalability.Core Focus Areas:* Salesforce Architecture & Data Model Design* Flow & Automation Strategy (Before/After Save, Scalable Frameworks)* System Integrations & API-Based Workflows* RevOps Strategy & Pipeline Optimization* Reporting & ForecastingAlways open to connecting with teams building high-impact, scalable RevOps functions.

Company history

1. 
   Federal Economic Development Agency for Southern Ontario | Agence fédérale de ...Business & Policy Analyst2022-05 – 2022-08 · 3 mo
2. 
   Ted Rogers School of Management at Ryerson UniversityCo-Facilitator - Bootcamps @ Business Career Hub2020-12 – 2022-10 · 1y 10mo
3. 
   ScotiabankCustomer Experience Associate2024-01 – 2024-04 · 3 mo
4. 
   Lane FourSalesforce Consultant2024-09 – 2025-11 · 1y 2mo
5. 
   LitmusGTM Engineer2026-08 – present · 0 mo
6. 
   Ted Rogers School of Management at Ryerson UniversityProject Coordinator - Bootcamps @ Business Career Hub2021-04 – 2022-04 · 1y
7. 
   GenerisRevenue Operations AnalystRevOps2026-03 – 2026-07 · 4 mo
8. 
   ScotiabankFinancial Advisor2024-04 – 2024-08 · 4 mo
9. 
   The REC MarketFounder2021-05 – present · 5y 3mo
10. 
    PureFacts Financial SolutionsSales Strategy & Revenue OperationsRevOps2022-09 – 2023-12 · 1y 3mo

Skills

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