Cem Benhason

Deloitte | GTM Lead

Deloitteex-CBA Designex-Novility

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I've worked across start-up, scale-up, agency, and enterprise environments, developing a clear view of what drives (and limits) sustainable success across very different organisations.

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I bring an end-to-end, multidisciplinary commercial perspective, with hands-on experience across branding, marketing, sales, CRM, RevOps, customer success, and account management. From defining brand positioning to driving demand, revenue, and retention, I've owned the full commercial funnel and driven alignment across typically siloed functions to build more connected commercial systems. I shape strategy and drive it forward proactively — combining big-picture thinking with a sharp eye for detail, and using both critical and creative thinking to get to the root of problems and translate insights into clear, actionable Also, I love sports — especially skiing, windsurfing, tennis, and football. Might have been a professional athlete in one of those. Or more.