Brian Winterble
B2B Marketing & GTM Leader | Integrated Campaigns, Brand Strategy, Sales Enablement, Digital Growth & AI-Enabled Marketing Execution
I am a strategic marketing leader with 15+ years of experience building integrated marketing strategies, GTM plans, brand platforms, sales enablement programs, and digital growth initiatives across B2B, B2C, industrial distribution, technical products, eCommerce, technology,…
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professional services, and service-driven environments. My work sits at the intersection of strategy and execution. I help organizations clarify positioning, translate customer and market insights into actionable campaigns, support sales teams with practical tools, improve digital performance, and build repeatable marketing systems that create measurable growth. I have led marketing for complex businesses including Ferguson, Grainger, Gogo, Kimberly-Clark, Henkel, and recent consulting/fractional engagements across manufacturing, technical products, staffing, print/eCommerce, and radiant heating. My experience includes GTM planning, brand strategy, product and service positioning, paid media, SEO/SEM, CRM, content strategy, events, sales enablement, agency management, performance reporting, and AI-enabled marketing workflows. I am especially strong in environments where marketing needs to become clearer, faster, more accountable, and more closely connected to sales, customers, and business priorities.
GTM Index
- FERGUSON ENTERPRISESJOB
- Strategic Mktg Business Pa…5Y 4M
Strategic Marketing Business Partner
Ferguson Enterprises
- GRAINGERJOB
- Sr. Mgr of Integrated Mktg…1Y 2M
Sr. Manager of Integrated Marketing Strategy
Grainger
- GOGOJOB
- Dir of Integrated Mktg4Y 1M
Director of Integrated Marketing
Gogo
- HENKELJOB
- Mgr of Media and Integrate…2Y 3M
Manager of Media and Integrated Marketing
Henkel
- KIMBERLY-CLARKJOB
- Mgr of Mktg and Commercial…3Y 7M
Manager of Marketing and Commercial Programs
Kimberly-Clark
- Job: Grainger — Sr. Manager of Integrated Marketing Strategy · 2016-02 – 2017-04
- Job: Kimberly-Clark — Manager of Marketing and Commercial Programs · 2006-02 – 2009-09
- Job: Henkel — Manager of Media and Integrated Marketing · 2009-09 – 2011-12
- Job: Ferguson Enterprises — Strategic Marketing Business Partner · 2017-10 – 2023-02
- Job: Gogo — Director of Integrated Marketing · 2012-01 – 2016-02
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ex-IBM