Breno M Santos

GTM Engineer | Building Scalable Revenue Engines Across Marketing, Sales & CX

Edmonton, Alberta, Canadauniverse-v1 · gtme
Lobbyex-Universidade Católica de Brasíliaex-Cogna Educação

About

I help growing companies build the commercial operating systems that allow them to scale. My work sits at the intersection of Go-to-Market strategy, Revenue Operations, Marketing, Sales, AI, and automation. I design the systems that connect people, processes, technology, and data into repeatable growth engines. Over the past eight years, I've helped organizations - from fast-growing startups to the world's largest education company - transform commercial operations by improving CRM architecture, designing GTM strategies, implementing automation, optimizing customer journeys, building reporting frameworks, and aligning Marketing, Sales, and Customer Experience around shared goals. What excites me most is building. Whether it's creating a revenue engine from scratch, redesigning a commercial process, launching AI-powered workflows, or developing a new GTM motion, I'm motivated by turning complexity into scalable systems that drive measurable business outcomes. Outside of my day-to-day work, I mentor startups and sales professionals on GTM strategy, Revenue Operations, and commercial transformation.

Company history

  1. Universidade Católica de BrasíliaMentor2021-10 – 2021-12 · 2 mo
  2. Cogna EducaçãoInside Sales Coordinator2021-04 – 2023-03 · 1y 11mo
  3. LobbyGTM Engineer2025-10 – present · 10 mo
  4. Universidade Católica de BrasíliaMentor2022-09 – 2022-11 · 2 mo
  5. Cogna EducaçãoNew Business Development Manager2023-03 – 2023-11 · 8 mo
  6. SOMOS EducaçãoSales Development Team Leader2019-08 – 2021-04 · 1y 8mo
  7. FAPESPResearch Assistant2013-09 – 2014-06 · 9 mo
  8. LobbyRevOps SupervisorRevOps2024-05 – 2025-07 · 1y 2mo
  9. Aluminio de Baja CaliforniaIntern2016-12 – 2017-02 · 2 mo
  10. LobbyRevOps CoordinatorRevOps2025-07 – 2025-10 · 3 mo
  11. SOMOS EducaçãoSales Executive2018-04 – 2019-08 · 1y 4mo

Skills

automationWeb Content CreationAdvertisingRevOpsAI StrategyGrowth StrategiesEthicsGo-to-Market StrategyConsumer InteractionSales and MarketingAnálise de negóciosExperiência do clienteEstratégia de marketingMarketing Campaign ManagementIntegrated Marketing Communications PlanningDigital MarketingCross-functional Team LeadershipRevenue & Profit GrowthArtificial Intelligence (AI)Indicadores-chave de desempenho

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