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Anjori Arora

Store CX & GTM Lead, EU Amazon Books and Kindle Content

Location n/a
Amazonex-Hero MotoCorp Ltdex-Info Edge India Ltd

With over a decade of diverse marketing experience, I currently serve as the Store CX & GTM Lead for the EU Amazon Books & Kindle Content category. In this role, I focus on enhancing the customer experience and go-to-market strategy to drive impactful outcomes.

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My responsibilities involve collaborating on key initiatives that align with organizational goals and elevate customer engagement. My professional expertise is rooted in market research, marketing research, and brand management. Throughout my tenure at Amazon, I have contributed to significant projects, including trust and privacy marketing for Amazon Echo/Alexa in EMEA and brand strategy for Amazon India Marketplace. My goal is to develop innovative, customer-focused strategies that deliver value and foster collaboration across teams and markets.

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Career Timeline

GTM Index

  1. AMAZONJOB
    1. Store CX & GTM Lead, EU Bo…
      3M
    2. Senior PMM, EU Books & Kin…
      6M
    3. Senior PMM, EMEA Alexa & E…
      3Y 9M
    4. Senior Brand Mgr, IN Marke…
      1Y 10M
    5. Mktg Mgr, IN Advertising
      9M
  2. APOLLO TYRESJOB
    1. Mktg Mgr, APMEA
      2Y 9M
  3. INFO EDGE INDIAJOB
    1. Mktg Mgr
      6M
  4. HERO MOTOCORPJOB
    1. Deputy Mktg Mgr
      2Y 3M

Time in market 13Y 2MOpen 1Closed 7Stints 8

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Skills

Market ResearchMarketing ResearchBrand ManagementMarketing CommunicationsCompetitive AnalysisMarketing StrategyMarketing ManagementConsumer BehaviourMedia PlanningCustomer InsightAnalyticsAdvertisingTeam ManagementIntegrated MarketingProduct MarketingMarket PlanningDigital MarketingSocial Media MarketingMarketingCRM

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