Ana Araújo 王小安
B2B GTM & Partnerships Lead l Social Innovation l Programme Manager l Global l 40+ companies scaled
With a background of +15 years in Sales, Partnerships, Account Management and Project Management across sectors like Tech, Digital Transformation, Data, Industrial & Manufacturing, Retail & FMCG, Luxury Design & Furniture, Public Sector & Government, Biotech /…
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Chemicals, Fashion & Lifestyle Brands, Food & Beverage, Agro, Consumer Goods, Trade Associations & Business Networks, I specialize in go-to-market strategies and execution. Combining innovation tools and market growth is what brings me a sense of accomplishment. Core competencies: 1. Go-to-market expertise: strategy to set up companies and grow a startup or to penetrate new markets for more established ones. 2. Data research and visualisation: data transforming skill to useful insight. 3. CRM mastery: optimisation of customer engagement through mastery of Hubspot, Salesforce, Pipedrive, Notion. 4. Project management & Collaboration: efficiency in project management and understanding go confluence in team collaboration. 5. Adaptive Leadership: motivate diverse international teams through projects towards driving growth. Human. Centric Approach: proactive anticipation and solution enablement, focusing on client expectations. My approach is goal-oriented and underscores information to fulfil the visions of clients. I am committed to the attainment of project goals and entailing reporting. An iteration fan. Adaptable to changing environments, and I apply solutions and up to date with industry trends. With dedicated professional development , I can bring structure and fresh strategies to every project. My career mirrors my passion for meaningful changes more than status quo and job titles, leading by integrity in every strategy I develop.
GTM Index
- MINIUJOB
- Founder & Fractional GTM L…9Y 7M
Founder & Fractional GTM Lead
MiniU
- ROYAL STRANGERJOB
- EMEA Partnerships Strategy…4M
EMEA Partnerships Strategy Advisor (Fractional)
ROYAL STRANGER
- CONSULTANCY COMPANYJOB
- Strategic Consultant3Y 4M
Strategic Consultant | Nearshoring Programme Manager
Consultancy Company
- Nordics, UK, North America…5Y 7M
Nordics, UK, North America, Japan, Brazil project Manager ( promoted to Chief project Officer)
Consultancy Company
- SUPERBO STUDIOJOB
- BD Mgr (Fractional GTM Lead)1Y 7M
Business Development Manager (Fractional GTM Lead)
SUPERBO studio
- SWEETMIX EUROPEJOB
- Market Mgr - Europe (Fract…2Y 1M
Market Manager - Europe (Fractional GTM Lead)
SweetMix Europe
- KSTATIONERY*JOB
- International Business Dev…2Y 5M
International Business Developer(In-house Role)
Kstationery*
- SGS PORTUGAL & IDONICJOB
- BD & Digital Strategy (Ear…1Y 5M
Business Development & Digital Strategy (Early Career)
SGS Portugal & IDONIC
- Job: ROYAL STRANGER — EMEA Partnerships Strategy Advisor (Fractional) · 2025-01 – 2025-05
- Job: Consultancy Company — Nordics, UK, North America, Japan, Brazil project Manager ( promoted to Chief project Officer) · 2009-08 – 2015-03
- Job: Kstationery* — International Business Developer(In-house Role) · 2014-09 – 2017-02
- Job: SGS Portugal & IDONIC — Business Development & Digital Strategy (Early Career) · 2008-02 – 2009-07
- Job: SUPERBO studio — Business Development Manager (Fractional GTM Lead) · 2019-09 – 2021-04
- Job: SweetMix Europe — Market Manager - Europe (Fractional GTM Lead) · 2017-08 – 2019-09
- Job: Consultancy Company — Strategic Consultant | Nearshoring Programme Manager · 2021-05 – 2024-09
- Job: MiniU — Founder & Fractional GTM Lead · 2017-01 – present
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