Amennu McGruder

About

I’m a Go-to-Market Engineer who builds AI-powered revenue systems that help companies generate pipeline, reduce acquisition costs, and scale commercial operations.My work sits at the intersection of go-to-market strategy, revenue operations, business systems, automation, and analytics. I design the infrastructure connecting prospect research, data enrichment, lead verification, qualification, outbound engagement, CRM workflows, and performance reporting.At Classmate360, I have designed AI-powered lead generation and qualification workflows, developed executive KPI dashboards, translated business requirements into more than 30 user stories and BPMN process maps, and contributed to onboarding systems that improved client onboarding speed by more than 90%.At KP Media Group, I architected a multichannel outbound GTM system spanning email, cold SMS, LinkedIn, cold calling, and targeted social advertising. I also deployed outbound infrastructure across 20 sending accounts and 10 domains, generating 25–30 qualified meetings per month while maintaining more than 97% email deliverability.By integrating Python, Excel, ZoomInfo, OpenAI, and Clay into lead-cleaning and enrichment workflows, I helped reduce lead-generation costs by 80%. The GTM systems I built supported more than $400K in agency revenue and over $900K in client-attributed revenue.My technical toolkit includes Clay, Apollo, ZoomInfo, Instantly, GoHighLevel, NeverBounce, OpenAI, SQL, PostgreSQL, Python, JavaScript, Power BI, DAX, Power Query, Excel, APIs, Git, GitHub, Jira, Confluence, and Miro.I’m interested in Go-to-Market Engineer, Revenue Engineer, RevOps Engineer, GTM Systems, and Business Systems roles where I can build scalable infrastructure across the full customer acquisition lifecycle.Core focus areas:GTM Engineering | Revenue Operations | AI Automation | Business Systems | Lead Enrichment | Outbound Infrastructure | CRM Automation | Funnel Design | Pipeline Analytics | Process Improvement

Company history

1. 
   Go To Market EngineeringDirector of Photography2020-05 – 2024-06 · 4y 1mo
2. T
   TDE Marketing inc,Marketing Team leader2016-08 – 2017-10 · 1y 2mo
3. 
   Code NinjasCoding Instructor Supervisor2019-01 – 2020-05 · 1y 4mo
4. 
   Mike OllefsDirector of Photography2020-05 – 2024-06 · 4y 1mo
5. 
   Code NinjasCoding Instructor2018-06 – 2019-01 · 7 mo
6. 
   KP Media GroupGo-to-Market Engineer2024-07 – 2026-04 · 1y 9mo
7. 
   Classmate360GO-TO-MARKET ENGINEER / BUSINESS ANALYST2025-08 – present · 1y

Skills

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