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Alex Wallace

Building brands with better data & research | Commercial @ Numerator

Location n/a
Numeratorex-Conversant, LLCex-Avant

10+ years of experience across market research, consulting, and advertising. I help organizations use data to drive advantages and bottom line.

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My passion sits between strategy & analytics. Prior experience:- Led commercialization for Numerator’s survey subscription across enterprise CPG & Retail- Managed a team delivering research & shopper insights to large CPG accounts (Mass, 3PD, Grocery) - Worked as a technical analyst for $100m+ of annual digital advertising spendI've prided myself on bringing energy and empathy to my teams. Soccer, biking, or skiing when outside of work. Read The Elephant Whisperer by Lawerence Anthony. It is so good.

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Career Timeline

GTM Index

  1. NUMERATORJOB
    1. Commercial GTM Lead, Resea…
      1Y 4M
    2. Senior Mgr, Consulting
      3Y 5M
    3. Insights Mgr, Consulting
      1Y
    4. Senior Analyst, Consulting
      1Y 5M
  2. CONVERSANT,JOB
    1. Senior Analyst, Strategic…
      1Y 3M
    2. Analyst, Strategic Account…
      1Y 1M
    3. Associate Analyst, Strateg…
      2M
  3. AVANTJOB
    1. Corporate Partnerships Ass…
      7M

Time in market 11Y 2MOpen 1Closed 7Stints 8

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Skills

Go-to-Market StrategyCompetitive AnalysisQuantitative AnalyticsMetric DevelopmentSQLTechnical RequirementsAd Hoc ReportingStrategic InitiativesQuantitative ResearchManagement ConsultingConsultative SellingBusiness ReviewsTableauConsultationAnalyst RelationsDashboardsProject ManagementPresentation SkillsProblem SolvingWritten Communication

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