Alastair Paterson

Senior Solutions Consultant | Enterprise AI and SaaS | 2x Series A Exits

Location n/a
Indpendent Contractorex-Optimizelyex-Zuora

Took two Series A AI startups through enterprise scale and strategic acquisition. At Zephr, appointed sole global product expert, relocated to Boston, contributed to £10m ARR growth.

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At Idio, built the EMEA pre-sales motion from scratch, winning clients including Citibank, BNY Mellon, and S&P Global. The through-line across both: translating complex AI capabilities into outcomes that enterprises will actually buy, adopt, and The differentiator is perspective. Before joining the vendor side, seven years as a buyer-side consultant, selecting and implementing enterprise platforms for Aviva, GSMA, and the London Clinic. That experience built a firsthand understanding of how large organisations evaluate, procure, and resist software. Most people on the vendor side have never sat in that That combination shapes everything: how deals are approached, how technical evaluations are run, how enterprise stakeholders are engaged, and how AI products are positioned to organisations that are simultaneously excited by and cautious of the Currently advising early-stage AI companies, VC firms, and researchers on enterprise GTM strategy, helping organisations move from early product traction to repeatable, scalable enterprise If you're building an AI company and want to talk enterprise go-to-market, feel free to connect or send a message.

Career TimelineNOW → PAST

GTM Index

  1. SELF EMPLOYEDJOB
    1. Operator-in-Residence
      1Y 7M
  2. ZUORAJOB
    1. Senior Solutions Consultant
      3Y 5M
  3. OPTIMIZELYJOB
    1. Senior Solutions Consultant
      2Y 6M
  4. VARIOUS COMPANIESJOB
    1. Digital Transformation Con…
      6Y 11M

Time in market 14Y 7MOpen 1Closed 3Stints 4

gtmindex.io/p/alastairpatersonsaas

  1. Job: Optimizely — Senior Solutions Consultant — Founding EMEA · 2019-01 – 2021-07
  2. Job: Zuora — Senior Solutions Consultant — Strategic Accounts (Global) · 2021-07 – 2024-12
  3. Job: Self Employed — Operator-in-Residence — Enterprise GTM and AI Client Strategy · 2025-01 – present
  4. Job: Various Companies — Digital Transformation Consultant · 2012-01 – 2018-12

Skills

HubSpotAI StrategyEnterprise Software SalesSales EnablementContent StrategyVendor ManagementSoftware ImplementationGo-to-Market StrategyActive DirectorySales EngineeringPresalesSoftware SalesCustomer Onboarding3rd Party IntegrationsProduct DemonstrationPresentationsNatural Language Processing (NLP)Change ManagementProject ManagementAmazon Web Services (AWS)

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