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Akshay Singh Kushwaha

GTM Engineer | Outbound & Demand Generation | Clay · Apollo · AI-Powered GTM

Delhi, Indiagtme · universe-v1
noticed.ex-ProHance
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About

I build outbound engines for B2B Saas companies that generate real pipeline not just opens and clicks.Currently, I'm the Growth Lead for Cybersecurity at Packt, I own the full GTM stack from outbound infrastructure and AI-powered automation to community events and sponsorship revenue. In my first two quarters, I launched a brand-new B2B newsletter sponsorship revenue stream that generated the first $10K and built a repeatable GTM framework now being rolled out across 8 other verticals.Before Packt, I spent nearly 3 years at ProHance building and scaling cold email systems from the ground up generating 175+ qualified outbound leads in a single year, boosting email open rates to 25%, and doubling conversion rates from 0.20% to 0.4% through relentless A/B testing and segmentation.What I actually spend my days doing:→ Building outbound systems with Clay, Apollo, and Instantly→ Running AI-powered workflows for lead enrichment and cold email sequencing→ Managing email deliverability infra (50+ domains, 98% inbox placement rate)→ Hosting cybersecurity events and building genuine relationships in the security community→ Obsessively testing everything- copy, timing, segmentation, channelsThe marketers who win the next 5 years aren’t the ones with the biggest budgets. They’re the ones who got fluent in AI, GTM execution, and marketing automation before everyone else caught on.If you’re building in cybersecurity, B2B SaaS, or just want to geek out over outbound strategy and AI tools come say hi.Core skills: Demand Generation · Outbound Marketing · Cold Email · Marketing Automation · Clay · Apollo.io · Instantly.ai · HubSpot CRM · Email Deliverability (SPF/DKIM/DMARC) · Lead Generation · B2B SaaS · Generative AI for Marketing · A/B Testing · LinkedIn Sales Navigator · MQL-to-SQL Conversion · GTM Strategy · Pipeline Acceleration · Campaign Analytics

Company history

  1. ProHanceMarketing Specialist2022-11 – 2025-08 · 2y 9mo
  2. PacktGrowth Lead2025-08 – present · 1y
  3. noticed.GTM Engineer2026-08 – present · 0 mo

Skills

ClayApolloInstantlyHubSpotMakeoutbound systemautomationsqlDrip CampaignsLead ScoringRe-engagement CampaignsSaaS MarketingAI-Powered Marketing ToolsCommunity-Led GrowthSponsorship SalesEvent Marketing StrategyMQL-to-SQL ConversionMarketing Analytics & A/B TestingGTM Strategy & ICP IdentificationFull-Funnel Marketing StrategyRevenue & Profit GrowthGenerative AI for MarketingDeliverability: Mailreach, Warmbox, SPF/DKIM/DMARC managementMarket Positioning & Sales CopywritingOutbound Sales Automation & Lead Generation

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