Abdulla Basha

VP Marketing | GTM and Revenue Leadership | B2B SaaS | AI Platforms | 6sense | HubSpot | Salesforce | Full-Funnel Demand Generation | ABM | SaaS Marketing Leader of the Year 2023

Prezentex-TEBMA SHIPYARDS LTDex-Growthstory

“

I started my career in Naval Architecture before pivoting to marketing, which shaped how I think about problems: systematically, with a bias toward structures that hold under

More

 Over 14 years, I have built GTM engines across B2B SaaS, AI platforms, cloud technology, healthcare, and edtech, working across MENA, India, US, and SEA markets. The range is deliberate. I have seen what breaks at different stages and in different geographies, and I have learned to build  At GrowthStory, I directed marketing across 50+ portfolio companies simultaneously, from pre-seed through Series B. That is where I understood that most marketing problems are structural, not creative. At Space, I owned the full GTM motion solo, from positioning to pipeline, with no inherited  At Prezent, a generative AI communication platform, I rebuilt the entire GTM motion from scratch: redefined the ICP from closed-won data, restructured the team into four pods, scaled from 2 to 20, and accelerating growth of the company from USD 3M to USD 20M ARR in 18 months. I also deployed AI agents inside the marketing function, for ICP enrichment, ABM personalisation, content production, and reporting. That is not something most marketing leaders can say from production experience rather than pilot  I also published a research on consumer privacy and post-GDPR marketing effectiveness. As the UAE and KSA enforce PDPL compliance, this becomes relevant for any regional B2B marketing Reach me at com or connect here.