Vesselin Malev
Managing Director @ Demand Department | Helping B2B SaaS & FinTech companies get qualified meetings via outbound + inbound GTM
About
We run cold outbound, inbound content, and lifecycle as one GTM motion for B2B SaaS, fintech, and AI companies: $6M in qualified pipeline and 700+ booked demos and meetings generated last quarter alone. $1.15M of that already closed into revenue. I'm Vesselin Malev, Managing Director of the Demand Department. Most B2B companies run GTM as separate projects. One vendor for outbound. A freelancer for content. Lifecycle owned by no one. The channels never talk to each other, so nothing compounds, and pipeline stays unpredictable month to month. We run the whole thing as one motion, using the latest and greatest in AI tools brought together with a team of A-type personality → Outbound: cold email + LinkedIn putting you in front of hundreds of qualified decision-makers every week → Inbound: founder-led content, SEO and GEO, newsletters that keep you top of mind between touches → Conversion: landing pages, lead magnets, and booking flows so nothing leaks Proven across 50+ companies over the past decade. Two ways to try it out, both free: → 100 scored leads for your ICP, reasoning shown: https://demanddept.com/your-lead-list → 30 minutes to map your GTM and show you the gaps: https://cal.com/demanddept/30min GET STARTED | demanddept.comREACH OUT | office@demanddept.com
Company history
- MegaGroup ConsultVP2024-11 – 2025-01 · 2 mo
- SingularityNETContent Lead2023-03 – present · 3y 5mo
- 1SecondNewsletterGTM Engineer2024-07 – 2025-12 · 1y 5mo
- ContenttaSales Copywriter2019-04 – 2021-10 · 2y 6mo
- ROIugcGTM Engineer2025-07 – 2025-12 · 5 mo
- PromptWinnerGTM Engineer2025-07 – 2025-12 · 5 mo
- Freelance / Self-EmployedSales Copywriter2017-07 – 2019-06 · 1y 11mo
- MegaGroup ConsultSVP2025-01 – 2025-12 · 11 mo
- MegaGroup ConsultChairman2026-01 – present · 7 mo
- The Demand DepartmentManaging Director2025-01 – present · 1y 7mo
- MegaGroup ConsultAdvisor2023-06 – 2024-11 · 1y 5mo
Skills
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