Patricia Garcia Viceiro
Marketing & Branding Strategy | GTM Engineer | AI-Driven Growth
About
Hi, I'm Patricia! A GTM and marketing professional with experience driving B2B growth through content strategy, lead generation, and AI-assisted marketing tools. Currently working as a GTM Engineer, supporting go-to-market initiatives including pipeline development, marketing operations, and performance-driven content. With a background in Industrial Design that brings a strong user-centered and creative problem-solving approach to marketing, I combine analytical thinking with creative execution to design messaging, campaigns, and marketing systems that drive engagement and growth as some of my key achivements show:• Achieved 10.6% LinkedIn engagement rate on B2B content, significantly outperforming industry benchmark of ~2%. • Generated 13,000+ impressions and 20.8% engagement rate managing LinkedIn strategy for a niche corporate account. • Produced high-performing content driving 1,000+ impressions per post, supporting lead generation and audience growth. • Led the launch of a company website, including structure, content, and SEO optimization
Company history
- TalentXM (Formerly BlockTXM Inc)GTM AI Engineer2026-03 – present · 5 mo
- Calling GroupMarketing Assistant2025-12 – 2026-05 · 5 mo
- Alorica Philippines, Inc.Bilingual Customer Service Representative2024-12 – 2025-05 · 5 mo
- TalentXM (Formerly BlockTXM Inc)Social Media and Marketing Intern2025-12 – 2026-03 · 3 mo
Skills
Playbooks
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WINN.AI
ex-Google