Nick French, MBA

About

I build the systems and internal tools behind modern GTM teams.I came up through military service and a decade of B2B SaaS sales before moving into GTM 0→1, RevOps, and technical systems building. Today I use Claude Code, Codex, and a deep understanding of buyer workflows to turn broken revenue processes into working data systems, internal tools, and AI-native workflows.A few receipts:• Built Displayr’s North American outbound engine from zero and generated $2M+ in new revenue.• Ran 5,000+ virtual product demos since 2018, including 1,000+ at Paperless Pipeline since May 2024. Carried a 40%+ win rate while rebuilding the revenue operation underneath.• Rebuilt Paperless Pipeline’s marketing site in Lovable in under three weeks. A post-launch GA4 comparison, after separating marketing traffic from app and login activity, showed new prospects up 23.8%, key events up 26.4%, and returning marketing visitors up 152.7%.• Unified Paperless Pipeline’s product usage, sales, marketing, churn, support, call transcripts, and advertising data into a shared revenue layer for faster, more confident decisions.• Built StackSwap from 0→1, including 100 free GTM operator prompts, free GTM tools, AEO audit workflows, an MCP server, and programmatic acquisition pages.• Shipped Cairn, a local Codex plugin and runtime for observing work, preserving evidence, advising on model routes, and tracking task economics. Raw task data stays local by default.• Built AI-native revenue intelligence, buyer experiences, internal tools, websites, and simulations.My core belief:Most GTM problems presented as strategy problems are actually infrastructure problems.The data does not connect.The tools do not talk.The report exists, but nobody trusts it.The useful idea never becomes working software.AI-native development changes the distance between understanding a problem and building a useful solution. Operators can now move from observation to hypothesis, prototype, test, and iteration much faster.I share the real workflows, architecture, decisions, failures, and results, especially what I’m learning with Claude Code, Codex, agent systems, and evaluation harnesses.Currently: Senior GTM Engineer | RevOps at Paperless Pipeline.I’m interested in internal AI systems, revenue intelligence, applied AI, and hard operational problems that are worth building around.https://nickfrench-gtm.fly.dev/

Company history

1. 
   Paperless PipelineSales / RevOpsRevOps2024-05 – 2026-01 · 1y 8mo
2. 
   DisplayrGlobal Director of GTM / Business Development2022-04 – 2024-03 · 1y 11mo
3. 
   HSIBusiness Development Representative2018-02 – 2018-11 · 9 mo
4. 
   AmeriCorpsVet Corps Navigator2015-09 – 2018-06 · 2y 9mo
5. 
   HSISales Account Manager2018-11 – 2021-01 · 2y 2mo
6. 
   United States Air ForceAerospace Maintenance Crew Chief2010-10 – 2015-11 · 5y 1mo
7. 
   MedTrainerRegional Sales Manager2021-01 – 2022-01 · 1y
8. 
   Paperless PipelineSenior GTM Engineer | RevOpsRevOps2026-01 – present · 7 mo

Skills

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