Keagan van Staden

About

👋Hey, I'm a GTM operations architect who has generated $500M+ in pipeline for clients across (almost) every B2B vertical during my 9 years in the GTM space. I work at the intersection of communication, strategy & systems - where ideas either cut through, or die. With an expertise in GTM systems, operations, tools and a career that’s blended traditional roles with entrepreneurial ventures, I’ve developed a knack for challenging assumptions, cutting through noise, and building systems that drive results. Whether it’s fine-tuning operational strategy or crafting communications that land, I help solve the messy, complex problems others sidestep.Right now, I’m focused on the rapidly evolving AI marketing space, exploring how automation, intelligence, and human insight can combine to build marketing systems that aren’t just scalable, but bulletproof.In work and life, I operate on a simple principle: eat the crayon. It’s my shorthand for not being limited by the tools and systems you have.Let’s connect if you’re building, thinking, or rethinking 📌

Company history

1. 
   PersistIQClient Account Manager2023-03 – 2023-12 · 9 mo
2. 
   PersistIQAccount Director2023-12 – 2025-07 · 1y 7mo
3. 
   InstantlyGTM Engineer2025-07 – 2026-03 · 8 mo
4. 
   InstantlySenior GTM Engineer2026-03 – 2026-05 · 2 mo
5. 
   InstantlyOperations Manager2026-05 – present · 3 mo
6. 
   Mike OllefsBrand Strategistunknown – present
7. 
   Go To Market EngineeringBrand Strategistunknown – present
8. 
   No-company. (Self-employed.)Brand Strategistunknown – present

Skills

No playbooks indexed for this profile yet.