Heather Buffo

SKU | 2x Founder | Inspiring Austinites to #ridebikeseatdessert

Location n/a
SKUex-Republicex-Notley Fellows

On weekdays, I help early- and growth-stage companies strategically plan and faithfully execute go-to-market motions. On nights & weekends, I sling popsicles from a bicycle.

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Yes, I have a stupid amount of energy and ambition. 🅱️ Buffology is for you if: ➿ you are an early-stage founder too focused on sales to expend energy on marketing ➿ you are a growth-stage team at the beginning of product-market fit ➿ you are a builder with a supportive community and lack clarity on how to leverage them I've spent the first 10 years of my career optimizing workflows that prioritize outcomes for communities of partners and faithful customers in education, philanthropy, fintech, and hospitality. Since entering tech 6 years ago, I've driven some fierce results: ➿ +97% impressions and +172% engagements with organic LinkedIn content in first 14 days ➿ 5x email CTR (60 days) and 3x event attendance (120 days) for a startup community program ➿ tested and optimized outbound sales to 5x revenue in 90 days for an events startup ➿ scaled an international dealflow community from 30 to 600 value-add partners in ~1 year, leading to 30% QoQ sales growth for a fintech startup between Series A and Series B rounds 📧 Email me at com with your current pain point - I'll make it better. 🚲 La Dolce Vélo is for you if: 🍦 you are an event planner looking for vendors that surprise and delight 🍦 a party planner in search of diet-friendly dessert options 🍦 a person who loves bikes and dessert Since launching in 2024, I've: 🍦 curated a vegan-friendly menu of 6 signature popsicle & ice cream sandwich flavors 🍦 catered and vended at 100+ events 🍦 inspired at least 1 person to ride their bicycle regularly 📧 Email me at com for an event quote.

Career Timeline

GTM Index

  1. SKUJOB
    1. Program Dir
      6M
  2. LA DOLCE VÉLOJOB
    1. Owner & Operator
      2Y 3M
  3. SXSWJOB
    1. Advisory Board Member, SXS…
      1Y 11M
  4. BUFFOLOGYJOB
    1. Fractional GTM Strategy &…
      3Y 7M
  5. REPUBLICJOB
    1. Senior Mgr, Venture Growth…
      11M
    2. Venture Growth & Partnersh…
      1Y 4M
  6. NOTLEY FELLOWSJOB
    1. 2021 Notley Fellow
      1Y 11M
  7. CANNABIS MARKETING ASSOCIATIONJOB
    1. Project Management Consult…
      1Y 5M
  8. THE AMERICAN GENIUSJOB
    1. Staff Writer
      7M
  9. THE BOSTON FOUNDATIONJOB
    1. Program Associate, Educati…
      1Y 10M
  10. CITY YEARJOB
    1. Senior AmeriCorps Member,…
      11M
    2. AmeriCorps Member, James F…
      10M

Time in market 11YOpen 4Closed 8Stints 12

gtmindex.io/p/hbuffo

  1. Job: SKU — Program Director · 2026-02 – present
  2. Job: La Dolce Vélo — Owner & Operator · 2024-05 – present
  3. Job: SXSW — Advisory Board Member, SXSW Pitch · 2024-09 – present
  4. Job: Buffology — Fractional GTM Strategy & Operations Leader · 2023-01 – present
  5. Job: Republic — Senior Manager, Venture Growth & Partnerships · 2022-01 – 2022-12
  6. Job: Republic — Venture Growth & Partnerships Lead · 2020-09 – 2022-01
  7. Job: Notley Fellows — 2021 Notley Fellow · 2021-01 – 2022-12
  8. Job: Cannabis Marketing Association — Project Management Consultant · 2020-07 – 2021-12
  9. Job: The American Genius — Staff Writer · 2020-03 – 2020-10
  10. Job: The Boston Foundation — Program Associate, Education to Career · 2017-10 – 2019-08
  11. Job: City Year — Senior AmeriCorps Member, Team Leader at the James W. Hennigan K-8 School · 2016-07 – 2017-06
  12. Job: City Year — AmeriCorps Member, James F. Condon K-6 School · 2015-08 – 2016-06

Skills

MakeMarketing StrategyCommunity BuildingEvent ProductionGo-to-Market StrategyGrant AdministrationEvent ManagementEvent PlanningCommunity EngagementConsultancy ServicesCopy EditingEducationPartnershipsProgram ManagementSocial Media MarketingSalesFood and Beverage OperationsMarketingCustomer SuccessCoachingPartner Relationship Management

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