Dauda Lawson

About

Most high-growth startups and B2B companies waste serious money. They pour budget into acquisition, only to leak 20%+ of pipeline through broken handoffs, manual processes, and silent churn. I fix that. As a Fractional RevOps & Growth Operations Consultant, I design and build the revenue systems that turn chaotic funnels into predictable, scalable growth — without adding headcount. Over the past 5+ years, I've architected full-funnel GTM and RevOps infrastructure for startups and agencies across West Africa, North America, Europe and beyond (SaaS, real estate, professional services). My work is built on three core pillars: 𝟭. 𝗚𝗼-𝘁𝗼-𝗠𝗮𝗿𝗸𝗲𝘁 & 𝗔𝗰𝗾𝘂𝗶𝘀𝗶𝘁𝗶𝗼𝗻 𝗦𝘆𝘀𝘁𝗲𝗺𝘀 I build automated lead generation and outbound engines using Clay, Apollo, Instantly ai, n8n/Make, and multi-channel cadences (email + WhatsApp + LinkedIn) that land in primary inboxes. I also run AI video content pipelines (60+ assets/month via Kling & Higgsfield) that fuel consistent organic reach. 𝟮. 𝗟𝗶𝗳𝗲𝗰𝘆𝗰𝗹𝗲 & 𝗥𝗲𝘁𝗲𝗻𝘁𝗶𝗼𝗻 𝗜𝗻𝗳𝗿𝗮𝘀𝘁𝗿𝘂𝗰𝘁𝘂𝗿𝗲 Automated onboarding sequences, customer health scoring, 7/14/30-day check-ins, and real-time churn-risk alerts — delivering up to 25% improvement in 90-day retention. 𝟯. 𝗥𝗲𝘃𝗲𝗻𝘂𝗲 𝗢𝗽𝗲𝗿𝗮𝘁𝗶𝗼𝗻𝘀 & 𝗖𝗥𝗠 𝗔𝗿𝗰𝗵𝗶𝘁𝗲𝗰𝘁𝘂𝗿𝗲 End-to-end implementations in HubSpot, Zoho One, and GHL — custom pipelines, deal velocity alerts, automated proposals, and real-time dashboards, so leadership can make confident, data-driven decisions. PROVEN RESULTS: — Improved MQL-to-SQL conversion by 35% for a portfolio of 5 companies — Generated 200 qualified leads in 30 days for founders — Reduced lead response time from 48 hours to under 2 hours — Cut manual sales & marketing workload by up to 80% If you're a founder or leadership team struggling with leaky revenue systems, inconsistent pipeline, or scaling operations — let's talk. Open to fractional RevOps, GTM, or Growth Ops engagements. daudalawson@gmail.com

Company history

1. 
   Loctech IT Training InstituteIT Specialist2019-06 – 2020-05 · 11 mo
2. 
   SINC PartnersGrowth Operations Lead2026-03 – 2026-06 · 3 mo
3. 
   Revly — Revenue velocityMarketing Automation & RevOps SpecialistRevOps2023-01 – 2025-01 · 2y
4. 
   Revly — Revenue velocityFractional Head of Growth & Revenue2025-01 – present · 1y 7mo
5. 
   UpworkGTM Engineer & AI Automation Expert2023-01 – present · 3y 7mo
6. H
   HEROCOSDigital Marketer | Software developer2021-05 – 2023-04 · 1y 11mo
7. 
   BuzzableGrowth Operations & RevOps ConsultantRevOps2026-06 – present · 2 mo

Skills

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