Ben Shelton

Founder @ PMF Partner πŸ‡¬πŸ‡§| GTM Partner for Software Founders and Software Development Agencies launching in UK Markets | All things AI

Location n/a
PMF Partner Limitedex-Next | Powered by Aceveex-Altus Group

I am the Founder of Product Market Fit Partner, working as a GTM operator for early-stage founders. Startups bring me in when they’re struggling to figure out who actually buys, what messaging lands, and how to generate consistent revenue.

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Using real outbound and feedback loops, I help founders identify their ICP, refine their messaging, and build a predictable pipeline. So they can move from uncertainty to clarity and scale with confidence once they know what actually sells. Or teaching founders how to sell it themselves!

Career Timeline

GTM Index

  1. SCRIBBLEASYJOB
    1. GTM Lead (UK)
      0M
  2. SORTA HEALTH AIJOB
    1. GTM
      4M
  3. PMF PARTNER LIMITEDJOB
    1. Founder
      1Y 11M
  4. POLSER.IOJOB
    1. GTM Lead (UK)
      1Y
  5. UME SOFTWARE SOLUTIONSJOB
    1. GTM Lead (UK)
      4M
  6. NEXT | POWERED BY ACEVEJOB
    1. GTM Lead (UK)
      1Y
  7. ALTUS GROUPJOB
    1. Graduate BDE
      11M

Time in market 2Y 10MOpen 5Closed 2Stints 7

gtmindex.io/p/ben-shelton-02a438296

  1. Job: Next | Powered by Aceve β€” GTM Lead (UK) Β· 2024-09 – 2025-09
  2. Job: Altus Group β€” Graduate BDE Β· 2023-10 – 2024-09
  3. Job: Scribbleasy β€” GTM Lead (UK) Β· 2026-08 – present
  4. Job: Sorta Health AI β€” GTM Β· 2026-04 – present
  5. Job: PMF Partner Limited β€” Founder Β· 2024-09 – present
  6. Job: Polser.io β€” GTM Lead (UK) Β· 2025-08 – present
  7. Job: UME Software Solutions β€” GTM Lead (UK) Β· 2026-04 – present

Skills

Go-to-Market StrategyEarly-Stage StartupsMarketing StrategyPricing StrategyBusiness GrowthStart-up LeadershipGrowth ManagementInterpersonal CommunicationBusiness AnalysisInterviewingStartupsStrategyBusiness StrategyBusiness DevelopmentAccount ManagementArtificial Intelligence (AI)SalesTeam Leadership

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