Anna Soisalo
UK Solution Portfolio Strategy and GTM lead at Avanade | a Microsoft & Accenture JV
Lead GTM and solution portfolio strategy for Avanade’s UK business across the full technology platform, driving Microsoft partnerships to accelerate adoption of AI, Data, Cloud, and Security solutions.
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Also responsible the GTM and sales for SME&C segment with accelerating growth targets in this mid-market opportunity space. Strategy, technology and innovation leader with 20+ years’ experience delivering measurable impact across enterprise transformation at scale. Deeply experienced in building high‑performing teams and working side‑by‑side with clients to turn strategy into execution, enabling growth.
GTM Index
- AVANADEJOB
- GTM & Solutions Lead, UK &…9M
GTM & Solutions Lead, UK & Sweden
Avanade
- Global GTM, Advisory1Y 9M
Global GTM, Advisory
Avanade
- USTWOJOB
- Executive Dir, Strategy &…4Y 9M
Executive Director, Strategy & Product, Europe
ustwo
- VICTORIA AND ALBERT MUSEUMJOB
- Advisor, Audience Experien…1Y 6M
Advisor, Audience Experience Group
Victoria and Albert Museum
- SMART DESIGNJOB
- Executive Dir, Strategy3Y 1M
Executive Director, Strategy
Smart Design
- DIGITASLBIJOB
- Dir, Head of Digital Busin…2Y 3M
Director, Head of Digital Business Design, UK
DigitasLBi
- KAEJOB
- SVP1Y
SVP
KAE
- NEWTON CIRCUSJOB
- Partner1Y 7M
Partner
Newton Circus
- CLIPPER ROUND THE WORLD YACHT RACE (CLIPPER VENTURES PLC)JOB
- Crew - Team Finland2M
Crew - Team Finland
Clipper Round the World Yacht Race (Clipper Ventures plc)
- CONSULTING STRATEGIESJOB
- Programme Mgr3Y 8M
Programme Manager
Consulting Strategies
- INNOVAROJOB
- Management Consultant2Y 11M
Management Consultant
Innovaro
- Job: ustwo — Executive Director, Strategy & Product, Europe · 2019-03 – 2023-12
- Job: Innovaro — Management Consultant · 2003-09 – 2006-08
- Job: Victoria and Albert Museum — Advisor, Audience Experience Group · 2019-11 – 2021-05
- Job: Avanade — GTM & Solutions Lead, UK & Sweden · 2025-11 – present
- Job: Clipper Round the World Yacht Race (Clipper Ventures plc) — Crew - Team Finland · 2010-05 – 2010-07
- Job: Consulting Strategies — Programme Manager · 2006-09 – 2010-05
- Job: KAE — SVP · 2012-09 – 2013-09
- Job: Newton Circus — Partner · 2010-10 – 2012-05
- Job: Smart Design — Executive Director, Strategy · 2016-01 – 2019-02
- Job: DigitasLBi — Director, Head of Digital Business Design, UK · 2013-10 – 2016-01
- Job: Avanade — Global GTM, Advisory · 2024-01 – 2025-10
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