Alak Shah

GTM Strategy Specialist at IDFC First Bank

Location n/a
IDFC FIRST Bankex-Bank of Baroda

Focused and solution oriented professional with 11+ years of experience in Marketing Strategy, Brand Building, Media Planning and Budgeting, Event Management, Public Relations and Creative building.

More

A keen problem solver with an optimistic outlook having executed large scale Media Campaigns to deliver desired ROI and KPIs. Well acquainted and deft in working in a multi-cultural environment as well as managing Senior Leadership and internal and external Stakeholders.

Career Timeline

GTM Index

  1. IDFC FIRST BANKJOB
    1. GTM Strategy Specialist
      2Y 9M
  2. BANK OF BARODAJOB
    1. Senior Mktg Mgr, Corporate…
      3Y 10M
    2. Senior Mktg Mgr, Zonal Off…
      1Y 8M
    3. Senior Mktg Mgr, Regional…
      4Y 6M
    4. Mktg Officer, RO
      2Y 3M

Time in market 15YOpen 1Closed 4Stints 5

gtmindex.io/p/alak-shah-49a18718

  1. Job: Bank of Baroda — Senior Marketing Manager, Corporate Office · 2020-01 – 2023-11
  2. Job: Bank of Baroda — Senior Marketing Manager, Regional Offices · 2013-11 – 2018-05
  3. Job: Bank of Baroda — Marketing Officer, RO · 2011-08 – 2013-11
  4. Job: Bank of Baroda — Senior Marketing Manager, Zonal Office · 2018-05 – 2020-01
  5. Job: IDFC FIRST Bank — GTM Strategy Specialist · 2023-11 – present

Skills

Content StrategyContent ManagementMedia BuyingCampaign ManagementB2B MarketingSales StrategyContent CurationROI StrategiesBusiness CampaignClient ServicingMedia PlanningMedia StrategyMarketing StrategyBusiness campaign managementMarketing Event PlanningMarketingDigital MarketingSocial Media MarketingProduct Planning & StrategyPlanning Budgeting & Forecasting

No playbooks indexed for this profile yet.