Nicole Bu

AI GTM @ Rootly (YC S21) | Ex-SWE at WindRiver

Torontouniverse-v1 · gtme
Rootlyex-NetEaseex-Research In Motion

About

I build the system that builds anything.Engineering: 10x engineer shipping 0→1 and scaling to production. Building with React, Next.js, TypeScript, Node.js, AWS, Docker, Kubernetes. AI agent systems, multi-agent orchestration, RAG. CS + Stats from University of Waterloo.GTM: Practitioner, researcher, and builder. Engineering background gives me an edge—I see GTM as systems, not tactics. Scaling B2B SaaS from $10K→$100K MRR through AI-powered inbound. Sharing the playbook for what actually works.Always happy to chat about GTM or engineering.​​​​​​​​​​​​​​​​ Or anything you think I would be interested in!https://cal.com/yani-jvyioe/30min

Company history

  1. NetEaseProduct Manager2022-04 – 2022-08 · 4 mo
  2. RootlyAI GTM Engineer2026-04 – present · 4 mo
  3. Research In MotionSoftware Test Engineer2020-09 – 2020-12 · 3 mo
  4. Wind RiverFull Stack Engineer2022-10 – 2026-03 · 3y 5mo
  5. LoyaltyOneSoftware Developer2019-05 – 2019-08 · 3 mo
  6. Wind RiverMachine Learning Developer2021-05 – 2021-12 · 7 mo

Skills

OneXFull-Stack DevelopmentCloud ComputingAWS SageMakerAnomaly DetectionScalability TestingPersonal DevelopmentUser JourneysProduct DevelopmentUser AnalysisMarket AnalysisCompetitive AnalysisInformation ArchitectureUser StoriesWireframingPriority ManagementArtificial Intelligence (AI)Cascading Style Sheets (CSS)Continuous Integration and Continuous Delivery (CI/CD)Microsoft Azure

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