Umberto Azadi

Startup Cobuilder | Fractional COO | Helping Founders & SaaS Startups get started and scale | Project & Product Leadership | Market Validation, GTM & Growth | Startup Investment | AI Automation | CEO & Cofounder @ Matcha

Italy4.6k followers
Matcha Datingex-HUB PROJECT Italiaex-GrantMesh

I am on a mission to help startups succeed! 🚀I have over eight years of experience building and scaling SaaS products, including five years as a full-stack software engineer before moving into operations, delivery and people leadership.

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I have led operations for a 50+ person venture, with ownership of processes, incident and escalation management, people leadership, and portfolio delivery. I served as the final point of escalation ahead of C-level executives, ensuring resolution of high-impact issues. I have been accountable for a project portfolio generating seven-figure onboarding revenue and for the O&M phase of all projects, delivering an additional seven-figure I turn ideas into shipped products, build the systems that support growth, and help organisations enter new markets and launch new features. My edge is building alignment and trust across Tech, Sales, Product, Delivery, and Finance, so teams move quickly without sacrificing quality or scalability, supported by deep AI integration that helps me operate at a pace traditional roles cannot Most of what defines how I work today comes from growing a company from the inside. I played a key role in transitioning a startup into a scale-up, where priorities shift weekly, resources are tight, and decisions have real consequences. I experienced the uncertainty, the long hours, and the difficult trade-offs that come with growth, often under serious financial pressure. That shaped how I work today: pragmatic, focused on what actually moves the business forward, and aware of the real human and financial cost of getting it Find more information about the services I offer at com

Career Timeline

JobSchool

GTM Index

  1. UMBERTO AZADI CONSULTINGJOB
    1. Founder & Startup Co-builder
      6M
  2. UPARKJOB
    1. Startup Advisor
      1M
  3. KEROPAYJOB
    1. BD Representative
      1M
  4. LEVEL FOUR SEVENJOB
    1. Technology Scout
      2M
  5. SOULFOOD FORESTFARMSJOB
    1. BD Lead
      2M
  6. HOMINGOJOB
    1. Operation Mgr
      3M
  7. MATCHA DATINGJOB
    1. CEO & Cofounder
      3M
  8. STARTUP GEEKSJOB
    1. Startup Consultant
      4M
  9. HUB PROJECT ITALIAJOB
    1. Founding GTM & Growth Lead
      2M
  10. GRANTMESHJOB
    1. Startup Co-builder
      3M

Time in market 6MOpen 12Closed 2Stints 14

gtmindex.io/p/umberto-azadi

  1. Job: Umberto Azadi Consulting — Founder & Startup Co-builder · 2026-02 – present — I am on a mission to help startups succeed! 🚀 I partner with founders as a startup co-builder to turn ideas into scalable software businesses. I work hands-on across product development, system architecture, operations, and go-to-market, contributing to both strategy and execution. I act as an embedded team member, building tech foundations, defining APIs and platforms, and driving early-stage traction and growth.
  2. Job: UPark — Startup Advisor · 2026-07 – present — Main topics of the advisory: Fundraising and B2B GTM Strategy
  3. Job: KeroPay — Business Development Representative · 2026-07 – present
  4. Job: Level Four Seven — Technology Scout · 2026-06 – present — Identify innovative technology providers, assess their fit for industry challenges, and facilitate introductions that help transform early interest into credible pilot projects. 🚀
  5. Job: Soulfood Forestfarms — Business Development Lead · 2026-06 – present — Responsible for identifying and engaging Small and Medium-sized Enterprises (SMEs) interested in investing in the Agroforestiamo l'Italia initiative. My role focuses on building strategic partnerships with companies committed to sustainability, environmental regeneration, and social impact.
  6. Job: Homingo — Operation Manager · 2026-05 – present — I am supporting the company leadership in introducing KPI and OKR frameworks, improving performance visibility, goal alignment, and data-driven decision-making across teams. Helped define metrics, reporting processes, and operational best practices.
  7. Job: Matcha Dating — CEO & Cofounder · 2026-05 – present
  8. Job: Startup Geeks — Startup Consultant · 2026-04 – present — I support founders throughout the acceleration program (Startup Booster), helping them turn validated ideas into scalable businesses. I work closely with startups on market validation, defining and refining B2B and B2C go-to-market strategies, fundraising preparation, operations, team organization, and brand positioning. My role is to challenge assumptions, provide practical guidance, and help founders make informed decisions that improve execution, reach customers more effectively, build stronger teams, and prepare for fundraising and growth.
  9. Job: HUB PROJECT Italia — Founding GTM & Growth Lead · 2026-05 – 2026-07 — Defined and executed the go-to-market strategy, aligning product, marketing, and sales to drive adoption and revenue growth. Created and managed the full sales cycle from pipeline generation to closing, with business development activities across both the Italian and South Korean markets.
  10. Job: GrantMesh — Startup Co-builder · 2026-03 – 2026-06 — Partnered with the founder to transform an early-stage concept into a venture-ready startup. Defined the product vision and GTM strategy, secured 6 paying beta customers, designed a scalable technical architecture, and recruited a technical co-founder to lead development. Built the strategic, operational, and technical foundations necessary for growth, validation, and future fundraising.
  11. School: Università degli Studi di Milano-Bicocca — Master's degree, Computer Science
  12. School: Y Combinator — Startup School
  13. School: Università degli Studi di Milano-Bicocca — Bachelor's degree, Computer Science
  14. School: I.T.C. P.A.C.L.E. Elsa Morante — Diploma Istituto Tecnico e Professionale, Accounting

Skills

Gestione partnerPartnership strategicheStrategie di crescitaVenditeOperation ManagementEnergie rinnovabiliGTMIT operationsPRINCE2Scrum MasterKanbanSviluppo di prodottoSoftware DevelopmentAgile MethodologiesAgile Project ManagementAgile Web DevelopmentEntrepreneurshipStartupsLarge Language Models (LLM)Project Management

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