Jordan Lim

About

I’m passionate about early-stage startups, the kind that tackle big, messy problems and bring technology to industries that have been overlooked for too long. I’ve worked across pre-seed, Series A, and Series B companies, often as one of the first hires on the go-to-market and operations side. I love partnering directly with founders, talking to customers, and doing whatever it takes to move the company forward, from shaping messaging and closing the first deals to figuring out what works in new markets. I’ve sold to SMBs, mid-market, and Fortune 500 customers, and I’ve helped bring multiple products to market successfully and unsuccessfully. I enjoy growing alongside the companies I join. Seeing my role expand, supporting teammates, and helping others succeed as we scale together is so exciting. Outside of work, you’ll usually find me swimming, biking, or running and skiing when winter hits. I love the training towards big endurance goals and seeing progress stack up day over day and week over week. I’ve found that endurance sports and startups share a lot in common: persistence, teamwork, and the drive to keep going when things get tough.

Company history

1. 
   BatonFounding GTM and Ops (acq. Ryder) Founding GTM2020-11 – 2022-06 · 1y 7mo
2. 
   AubriOperations Analyst - Intern2019-03 – 2019-06 · 3 mo
3. 
   AmbrookProduct Specialist, Revenue2024-07 – 2025-09 · 1y 2mo
4. 
   University of California, DavisUndergraduate Research Assistant2016-05 – 2016-09 · 4 mo
5. 
   FleetPandaBusiness Development and Growth Partnerships2019-11 – 2020-11 · 1y
6. 
   ReformFounding GTM Founding GTM2025-09 – 2026-02 · 5 mo
7. 
   HobbesGTM Engineer2026-05 – 2026-06 · 1 mo
8. 
   Invisible AISales Operations2022-11 – 2023-03 · 4 mo
9. 
   Travis Credit UnionMarketing Intern2017-06 – 2017-09 · 3 mo
10. 
    University of California, DavisFirst-Year Aggie Connections Lead Peer Mentor2016-03 – 2018-06 · 2y 3mo
11. 
    ZinierBusiness Operations and Strategy Intern2019-08 – 2019-10 · 2 mo

Skills

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