Jasper B.

About

Most commercial systems don't fail because of bad strategy. They fail because strategy never made it into the system. I build GTM infrastructure for B2B teams: the automations, workflows, and AI-native processes that turn strategy into something that actually runs. My work sits at the intersection of RevOps, GTM engineering, and AI implementation. That means: HubSpot architectures that don't fall apart at scale, outbound systems that run on signals instead of spray-and-pray, and automations that eliminate the manual work your team has been tolerating for years. What's different about 2026: AI isn't a feature anymore, it's the operating layer. I build systems where AI handles enrichment, qualification, routing, and follow-up as the default, not as an experiment. Teams I work with stop managing their CRM and start letting it work for them. I also make sure nothing becomes a black box. Teams I work with understand what they're running and can scale it without me. Clients in B2B SaaS, professional services, and scale-ups across the EU. If your commercial system is technically set up but not delivering, or you're building one from scratch, let's talk. DM me or call +31 6 3827 5087

Company history

1. 
   Hogeschool LeidenBusiness Lecturer & Trainer2024-07 – 2025-05 · 10 mo
2. 
   ElixirSenior GTM & Revops EngineerRevOps2025-06 – present · 1y 2mo
3. 
   QuicargoBusiness Development Lead & Automation 2020-12 – 2022-02 · 1y 2mo
4. 
   Schneider ElectricBusiness Development Manager2019-08 – 2020-07 · 11 mo
5. 
   DongITTechnical Business Development Manager2023-05 – 2024-07 · 1y 2mo
6. 
   Talent AssociatesRecruiter & Business Developer2016-09 – 2019-08 · 2y 11mo
7. 
   The Revenue ArchitectFounder 2024-09 – present · 1y 11mo

Skills

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