Farshad Niknejad

About

I’m a B2B marketing and growth leader with 7+ years of experience building demand generation programs, funnel systems, and AI-assisted marketing operations that drive qualified leads, pipeline growth, and measurable business outcomes. My background spans in-house, agency, startup, and founder environments, where I’ve owned full-funnel marketing across paid media, SEO, events, partnerships, CRM, automation, and website conversion. I specialize in turning high-level business and sales goals into executable growth programs, then optimizing relentlessly based on performance, attribution, and buyer behavior. Recently, my focus has been on the intersection of AI, automation, and GTM systems. I’ve worked on AI-assisted workflows for CRM hygiene, lead routing, proposal generation, outbound personalization, enrichment, funnel tracking, and content operations — helping teams move faster, reduce manual work, and create more scalable revenue systems. Along the way, I’ve led campaigns across Google, Meta, LinkedIn, programmatic, email, and outbound channels, while managing external teams, agencies, contractors, and technical implementation partners. I’ve also worked hands-on with tools like Attio, Salesforce, Webflow, GA4, Google Tag Manager, Looker Studio, Zapier, Apollo, Clay, Instantly, Claude, and ChatGPT. Some highlights from my work include scaling paid lead generation by ~150%, supporting 170 MQLs through major event activations, growing organic traffic and leads through SEO leadership, building CRM and attribution systems for PLG and sales-led motions, and helping early-stage businesses turn messy growth operations into scalable revenue engines. I’m known for being hands-on, data-driven, systems-minded, and execution-focused, with a strong bias toward clarity, ownership, automation, and speed. I work best in environments where marketing is closely tied to revenue, teams move fast, and strategy gets shipped, measured, and improved. I’m currently open to B2B Marketing Manager, Growth Marketing Manager, Demand Generation Manager, or Marketing Operations/Growth Operations roles where I can own programs end to end, apply AI and automation, and work closely with sales and leadership to drive real business impact.

Company history

1. 
   FekrkadeDirector of Business Development2017-11 – 2022-01 · 4y 2mo
2. 
   Ignite SignalFounder - B2B Marketing2024-10 – 2026-04 · 1y 6mo
3. 
   FekrkadeMarketing Manager2016-08 – 2017-10 · 1y 2mo
4. 
   Empowered StartupsGrowth Marketing Manager2023-09 – 2024-09 · 1y
5. 
   Secure Moving CompanyFractional Head of Marketing2024-05 – 2026-04 · 1y 11mo
6. 
   Farbood Engareh - فربود انگارهSocial Media Manager2015-07 – 2016-07 · 1y
7. L
   LBmindSocial Media Manager2014-02 – 2015-07 · 1y 5mo
8. 
   ClayClay Expert2025-04 – present · 1y 4mo
9. 
   Empowered StartupsMedia buyer and Growth marketer2022-01 – 2023-09 · 1y 8mo
10. 
    BoastSenior Lead Generation Specialist2024-08 – 2025-11 · 1y 3mo
11. 
    Creator.coGrowth Marketing Manager / GTM Engineer2025-11 – present · 9 mo

Skills

No playbooks indexed for this profile yet.