Alex Ito

Launching the future of behavioral healthcare at Thoughtful (Spring Health) | GTM Strategy | AI + Mental Health│ Product Marketing Certified, PMMC

Location n/a
Thoughtfulex-SITUex-Jamian Juliano-Villani Studio

I’m passionate about building human-centered products and businesses that create meaningful impact.

More

My career has taken me from art and cultural research to helping launch mission-driven tech products across healthcare, wellness, and insurance, always at the intersection of strategy, creativity, and innovation. Today, I lead go-to-market for Thoughtful, a behavioral healthcare solution developed by Spring Health, where we are building a new model of mental healthcare that combines AI and human care for employers. I believe the future of healthcare will be shaped by technology that earns trust, expands access, and keeps people at the center.

Career Timeline

GTM Index

  1. THOUGHTFULJOB
    1. GTM Lead
      2M
  2. SPRING HEALTHJOB
    1. GTM Lead, New Ventures
      2M
  3. AON AUSTRALIAJOB
    1. PMM/Growth Strategy Lead (…
      2Y 6M
    2. Senior PMM, Small and Medi…
      1Y 2M
  4. COVERWALLET, AN AON COMPANYJOB
    1. Senior PMM
      1Y 2M
  5. DELOSJOB
    1. Dir of PMM
      1Y
  6. SITUJOB
    1. Mktg BD Mgr
      2Y 9M
  7. MIKA TAJIMA STUDIOJOB
    1. Senior Studio Mgr
      4Y 5M
  8. JAMIAN JULIANO-VILLANI STUDIOJOB
    1. Studio Mgr
      2Y 4M

Time in market 11Y 4MOpen 2Closed 7Stints 9

gtmindex.io/p/alex-ito-4a05641a3

  1. Job: SITU — Marketing Business Development Manager · 2019-10 – 2022-07
  2. Job: Jamian Juliano-Villani Studio — Studio Manager · 2015-04 – 2017-08
  3. Job: Thoughtful — GTM Lead | Thoughtful (Developed by Spring Health) · 2026-06 – present
  4. Job: CoverWallet, an Aon company — Senior Product Marketing Manager · 2023-12 – 2025-02
  5. Job: Aon Australia — Senior Product Marketing Manager, Small and Medium Enterprise · 2023-12 – 2025-02
  6. Job: Mika Tajima Studio — Senior Studio Manager · 2015-06 – 2019-11
  7. Job: Spring Health — GTM Lead, New Ventures · 2026-06 – present
  8. Job: Aon Australia — Product Marketing/Growth Strategy Lead (Product Marketing + Marketing Ops) · 2023-12 – 2026-06
  9. Job: Delos — Director of Product Marketing · 2022-08 – 2023-08

Skills

Product LaunchConsumer ProductsMarketing AnalyticsDemand GenerationProduct StrategyDigital CopywritingContent MarketingCopywritingWeb Content WritingCampaignsSolutions MarketingMarket PlanningVendor ContractsTechnology MarketingStakeholder EngagementJiraConfluenceSoftware as a Service (SaaS)Cross-functional Team LeadershipDigital Marketing

No playbooks indexed for this profile yet.